Стиль цитування APA (7-ме видання)

Cooper, R. G. (2011). Winning at new products: Creating value through innovation (4th ed.). Basic Books.

Чикаго стиль цитування (17-те видання)

Cooper, Robert G. Winning at New Products: Creating Value Through Innovation. 4th ed. New York: Basic Books, 2011.

Стиль цитування MLA (8-ме видання)

Cooper, Robert G. Winning at New Products: Creating Value Through Innovation. 4th ed. Basic Books, 2011.