Cooper, R. G. (2011). Winning at new products: Creating value through innovation (4th ed.). Basic Books.
Chicagoスタイル(17版)引用形式Cooper, Robert G. Winning at New Products: Creating Value Through Innovation. 4th ed. New York: Basic Books, 2011.
MLA(8版)引用形式Cooper, Robert G. Winning at New Products: Creating Value Through Innovation. 4th ed. Basic Books, 2011.
警告: この引用は必ずしも正確ではありません.