Cooper, R. G. (2011). Winning at new products: Creating value through innovation (4th ed.). Basic Books.
Lua i Stíl Chicago (17ú heag.)Cooper, Robert G. Winning at New Products: Creating Value Through Innovation. 4th ed. New York: Basic Books, 2011.
Lua MLA (8ú heag.)Cooper, Robert G. Winning at New Products: Creating Value Through Innovation. 4th ed. Basic Books, 2011.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.