Principles of marketing /

Principles of marketing /

Diğer sürümleri göster (6)

"The nineteenth edition of Principles of Marketing reflects the major trends and shifting forces that impact marketing in this digital age of customer value, engagement, and relationships"--

Detaylı Bibliyografya
Asıl Yazarlar:	Kotler, Philip (Yazar), Armstrong, Gary (Gary M.) (Yazar), Balasubramanian, Sridhar (Yazar), Agnihotri, Parfulla Y. (Yazar)
Materyal Türü:	Kitap
Dil:	English
Baskı/Yayın Bilgisi:	Hoboken, NJ; India : Pearson India Education Pvt. Ltd., ©2023 [Second impression 2024].
Edisyon:	Nineteenth Edition.
Konular:	Marketing. Phymarcy. Pharmaceutical industry.
Classic Catalogue:	View this record in Classic Catalogue

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