Customer centricity : focus on the right customers for strategic advantage /

Customer centricity : focus on the right customers for strategic advantage /

מידע ביבליוגרפי
מחבר ראשי: Fader, Peter
פורמט: ספר
שפה:English
יצא לאור: Philadelphia, Pa. : Wharton Digital Press, c2012
מהדורה:2nd ed.
סדרה:Wharton executive essentials.
נושאים:
Customer relations > Management.
New products > Management.
Business planning.
Strategic planning.
Business planning
Customer relations > Management
New products > Management
Strategic planning
גישה מקוונת:Connect to full text.
Classic Catalogue: View this record in Classic Catalogue
תיאור
תאור פריט:Previous ed. published under title Wharton executive education customer centricity essentials. c2011.
Title from title screen.
תיאור פיזי:125 p. : ill. ; 20 cm.
Available also in a print ed.
פורמט:Mode of access: World Wide Web.
ביבליוגרפיה:Includes bibliographical references.
ISBN:9781613630150 (Ebook)
גישה:Access restricted to authorized subscribers.

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