Managing brand equity : capitalizing on the value of a brand name /

समान संसाधन

• Building brand equity and effectiveness of distribution channel of ACI Pure Salt
  द्वारा: Keya, Kaniz Fatema
  प्रकाशित: (2024)
• Knowledge for development : world development report : 1998/99 /
  प्रकाशित: (1999)
• The new strategic brand management : advanced insights and strategic thinking /
  द्वारा: Kapferer, Jean-Noël
  प्रकाशित: (2012)
• Strategic brand management : building, measuring, and managing brand equity /
  द्वारा: Keller, Kevin Lane, 1956-
  प्रकाशित: (2003)
• Strategic brand management : creating and sustaining brand equity long term /
  द्वारा: Kapferer, Jean-Noël
  प्रकाशित: (1997)