Strategic marketing problems : cases and comments /

Strategic marketing problems : cases and comments /

Xehetasun bibliografikoak
Egile nagusia:	Kerin, Roger A.
Beste egile batzuk:	Peterson, Robert A. (Robert Allen), 1944-
Formatua:	Liburua
Hizkuntza:	English
Argitaratua:	Upper Saddle River, NJ : Pearson/Prentice Hall, c2004.
Edizioa:	10th ed.
Gaiak:	Marketing > Decision making > Case studies. Marketing > Management > Case studies.
Classic Catalogue:	View this record in Classic Catalogue

Antzeko izenburuak

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Strategic marketing /
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Strategic marketing /
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Contemporary Indian cases in marketing /
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Principles and practice of marketing /
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Strategic management : an integrated approach /
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Marketing research : concepts, practices, and cases /
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Decision-making in retailing and marketing.
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The marketing game! : with student CD-Rom /
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Strategic management : an integrated approach /
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"This business has legs" : how I used infomercial marketing to create the $100,000,000 Thighmaster craze exerciser : an entrepreneurial adventure story /
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Strategic emphasis on organic marketing in Daraz
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Management cases : a Bangladesh experience
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Public problems : the management of urban distress /
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