Journal of Product & Brand Management

Eitemau Tebyg

• Brand Management
  gan: Francesca Dall'Olmo Riley
• Strategic brand management : building, measuring, and managing brand equity /
  gan: Keller, Kevin Lane, 1956-
  Cyhoeddwyd: (2003)
• Brand building and management
  gan: Faruque, Md. Golam
  Cyhoeddwyd: (2019)
• Strategic brand management : building, measuring, and managing brand equity /
  gan: Keller, Kevin Lane, 1956-
  Cyhoeddwyd: (2015)
• Managing brand equity : capitalizing on the value of a brand name /
  gan: Aaker, David A.
  Cyhoeddwyd: (1991)