Brand Management

Lignende værker

• Strategic brand management : building, measuring, and managing brand equity /
  af: Keller, Kevin Lane, 1956-
  Udgivet: (2015)
• Branding with Brains : The three laws of powerful brand building : The three laws of powerful brand building
  af: Walvis, Tjaco
• Branding Demystified: Plans to Payoffs
  af: Harsh V Verma
• Advertising and Promotion: Communicating Brands
  af: Chris Hackley
• Corporate Reputation, Brand and Communication
  af: Roper, Stuart;Fill, Chris;Roper, Stuart