Principles of marketing /

"The nineteenth edition of Principles of Marketing reflects the major trends and shifting forces that impact marketing in this digital age of customer value, engagement, and relationships"--

書目詳細資料
Main Authors: Kotler, Philip (Author), Armstrong, Gary (Gary M.) (Author), Balasubramanian, Sridhar (Author), Agnihotri, Parfulla Y. (Author)
格式: 圖書
語言:English
出版: Hoboken, NJ; India : Pearson India Education Pvt. Ltd., ©2023 [Second impression 2024].
版:Nineteenth Edition.
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School of Pharmacy: Unknown

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索引號: 658.8 PRI
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Ayesha Abed Library: General Shelf

持有資料詳情 Ayesha Abed Library: General Shelf
索引號: 658.8 PRI
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