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|a Principles of marketing /
|c Philip Kotler ... [et al.].
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| 250 |
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|a Nineteenth edition.
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| 260 |
|
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|a Upper Saddle River, NJ :
|b Pearson ;
|a Noida, India :
|b Pearson India Education,
|c ©2023 [second impression 2024, third impression 2025].
|
| 300 |
|
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|a xxiv, 736 pages :
|b illustrations ;
|c 27 cm
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| 500 |
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|a Revised edition of Principles of marketing, 2019.
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| 500 |
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|a Indian subcontinent adaption.
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| 504 |
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|a Includes bibliographical references and index.
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| 520 |
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|a "The nineteenth edition of Principles of Marketing reflects the major trends and shifting forces that impact marketing in this digital age of customer value, engagement, and relationships"--
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| 526 |
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|a PHR
|x Dr. Hasina Yasmin
Assistant Dean and Program Director
School of Pharmacy
BRAC University
Course Name : Pharmaceutical Marketing (PHR 305).
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|a Book Finder International, Trim Education
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| 650 |
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0 |
|a Marketing.
|
| 650 |
|
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|a Phymarcy.
|9 56877
|
| 700 |
1 |
|
|a Kotler, Philip,
|e author.
|
| 700 |
1 |
|
|a Armstrong, Gary
|q (Gary M.),
|e author.
|
| 700 |
1 |
|
|a Balasubramanian, Sridhar,
|e author.
|9 56884
|
| 700 |
1 |
|
|a Agnihotri, Parfulla Y.,
|e author.
|9 56885
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|a Ayesha Abed Library
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