Predictably irrational : the hidden forces that shape our decisions /

An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Ariely, Dan
التنسيق: كتاب
اللغة:English
منشور في: London : HarperCollins, c2009.
الطبعة:Revised and expanded edition.
الموضوعات:
Classic Catalogue: View this record in Classic Catalogue
الوصف
الملخص:An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.
وصف مادي:xxxii, 353 pages : illustrations ; 23 cm.
بيبلوغرافيا:Includes bibliographical references (pages [341]-353) and index.
ردمك:9780007256532