Strategic brand management : building, measuring, and managing brand equity /
Prif Awdur: | |
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Fformat: | Llyfr |
Iaith: | English |
Cyhoeddwyd: |
Boston ; India :
Pearson India Education Services Pvt. Ltd,
c2015 [second Impression 2016]
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Rhifyn: | Forth edition |
Pynciau: | |
Classic Catalogue: | View this record in Classic Catalogue |
Ayesha Abed Library: General Shelf
Rhif Galw: |
658.827 KEL |
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