Strategic brand management : building, measuring, and managing brand equity /
主要作者: | |
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格式: | 圖書 |
語言: | English |
出版: |
Boston ; India :
Pearson India Education Services Pvt. Ltd,
c2015 [second Impression 2016]
|
版: | Forth edition |
主題: | |
Classic Catalogue: | View this record in Classic Catalogue |
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