Pharmaceutical marketing : principles, environment, and practice /

Pharmaceutical marketing : principles, environment, and practice /

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Bibliographic Details
Other Authors: Smith, Mickey C., Kolassa, E. M. "Mick", Perkins, Greg, Siecker, Bruce
Format: Book
Language:English
Published: New York : Informa Healthcare, c2002 [reissued 2010]
Subjects:
Drugs > Marketing.
Pharmaceutical industry.
Pharmacy.
Classic Catalogue: View this record in Classic Catalogue

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