Services marketing : integrating customer focus across the firm /
第一著者: | Zeithaml, Valarie A. |
---|---|
その他の著者: | Bitner, Mary Jo, Gremler, Dwayne D. |
フォーマット: | 図書 |
言語: | English |
出版事項: |
New York :
McGraw-Hill Irwin,
c2013.
|
版: | 6th ed. |
主題: | |
Classic Catalogue: | View this record in Classic Catalogue |
類似資料
-
Services marketing : integrating customer focus across the firm /
著者:: Zeithaml, Valarie A.
出版事項: (2003) -
Service operations management : improving service delivery /
著者:: Johnston, Robert, 1953-
出版事項: (2012) -
Marketing, sales and customer services : understanding the theory and practice of selling through service /
著者:: Watkins, Charley
出版事項: (2002) -
Services marketing : people, technology, strategy /
著者:: Lovelock, Christopher H., 等
出版事項: (2018) -
An Analysis of Customer Satisfaction at City Bank Limited
著者:: Siddique Rafi, Ashfaqul Islam
出版事項: (2023)