Services marketing : integrating customer focus across the firm /
| Huvudupphovsman: | |
|---|---|
| Övriga upphovsmän: | , |
| Materialtyp: | Bok |
| Språk: | English |
| Publicerad: |
New York :
McGraw-Hill Irwin,
c2013.
|
| Upplaga: | 6th ed. |
| Ämnen: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Fysisk beskrivning: | xxxii, 642 p. : ill. ; 26 cm.cm. |
|---|---|
| Bibliografi: | Includes bibliographical references and index. |
| ISBN: | 9781259026812 1259026817 9780078112058 (alk. paper) 0078112052 |