Zeithaml, V. A., Bitner, M. J., & Gremler, D. D. (2013). Services marketing: Integrating customer focus across the firm (6th ed.). McGraw-Hill Irwin.
Chicago (17e ed.) BronvermeldingZeithaml, Valarie A., Mary Jo Bitner, en Dwayne D. Gremler. Services Marketing: Integrating Customer Focus Across the Firm. 6th ed. New York: McGraw-Hill Irwin, 2013.
MLA (8e ed.) BronvermeldingZeithaml, Valarie A., et al. Services Marketing: Integrating Customer Focus Across the Firm. 6th ed. McGraw-Hill Irwin, 2013.
Let op: Deze citaties zijn niet altijd 100% accuraat.