Strategic marketing /
Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Boston, Mass. ; New Delhi :
McGraw-Hill ; Tata McGraw Hill Education,
c2006 [reprinted 2010]
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Edition: | 8th ed. |
Series: | McGraw-Hill/Irwin series in marketing
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Subjects: | |
Online Access: | Publisher description Table of contents only |
Classic Catalogue: | View this record in Classic Catalogue |
Internet
Publisher descriptionTable of contents only
Centre for Entrepreneurship Development (CED): General Shelf
Call Number: |
658.802 CRA |
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Copy 1 | Available Place a Hold |