Consumer behavior & marketing strategy /

Consumer behavior & marketing strategy /

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Bibliographic Details
Main Author:	Peter, J. Paul
Other Authors:	Olson, Jerry C. (Jerry Corrie), 1944-
Format:	Book
Language:	English
Published:	New Delhi : Tata McGraw-Hill education, c2005 [6th reprinted 2011].
Edition:	7th ed.
Subjects:	Consumer behavior. Marketing.
Classic Catalogue:	View this record in Classic Catalogue

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