Consumer behavior & marketing strategy /

Bibliographic Details
Main Author: Peter, J. Paul
Other Authors: Olson, Jerry C. (Jerry Corrie), 1944-
Format: Book
Language:English
Published: New Delhi : Tata McGraw-Hill education, c2005 [6th reprinted 2011].
Edition:7th ed.
Subjects:
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Centre for Entrepreneurship Development (CED): General Shelf

Holdings details from Centre for Entrepreneurship Development (CED): General Shelf
Call Number: 658.8342 PET
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