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|a 2009039009
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|a 9780070601581
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|a 0070601585
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|a (OCoLC)ocn320803664
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|a 658.8342
|2 22
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100 |
1 |
|
|a Peter, J. Paul.
|9 9448
|
245 |
1 |
0 |
|a Consumer behavior & marketing strategy /
|c J. Paul Peter, Jerry C. Olson.
|
250 |
|
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|a 7th ed.
|
260 |
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|a New Delhi :
|b Tata McGraw-Hill education,
|c c2005 [6th reprinted 2011].
|
300 |
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|a xvi, 579 p. :
|b ill. ;
|c 27 cm.
|
504 |
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|a Includes bibliographical references and index.
|
541 |
1 |
|
|e 30053
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650 |
|
0 |
|a Consumer behavior.
|9 15334
|
650 |
|
0 |
|a Marketing.
|9 15335
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700 |
1 |
|
|a Olson, Jerry C.
|q (Jerry Corrie),
|d 1944-
|9 15336
|
852 |
|
|
|a Ayesha Abed library
|c General Shelf.
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|c BK
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|e STS International
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