Peter, J. P., & Olson, J. C. (2005). Consumer behavior & marketing strategy (7th ed.). Tata McGraw-Hill education.
Citazione stile Chigago Style (17a edizione)Peter, J. Paul, e Jerry C. Olson. Consumer Behavior & Marketing Strategy. 7th ed. New Delhi: Tata McGraw-Hill education, 2005.
Citatione MLA (8a ed.)Peter, J. Paul, e Jerry C. Olson. Consumer Behavior & Marketing Strategy. 7th ed. Tata McGraw-Hill education, 2005.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.