Style de citation APA (7e éd.)

Peter, J. P., & Olson, J. C. (2005). Consumer behavior & marketing strategy (7th ed.). Tata McGraw-Hill education.

Style de citation Chicago (17e éd.)

Peter, J. Paul, et Jerry C. Olson. Consumer Behavior & Marketing Strategy. 7th ed. New Delhi: Tata McGraw-Hill education, 2005.

Style de citation MLA (8e éd.)

Peter, J. Paul, et Jerry C. Olson. Consumer Behavior & Marketing Strategy. 7th ed. Tata McGraw-Hill education, 2005.