Applications in basic marketing : clippings from the popular business press /

Applications in basic marketing : clippings from the popular business press /

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"Clippings from the popular business press."

书目详细资料
其他作者: McCarthy, E. Jerome (Edmund Jerome), Perreault, William D.
格式: 图书
语言:English
出版: Homewood, IL : Irwin, c2005.
主题:
Marketing > Periodicals.
Marketing > Management > Periodicals.
Marketing > Périodiques.
Marketing > Coupures de presse > Périodiques.
Marketing.
Classic Catalogue: View this record in Classic Catalogue
实物特征
总结:"Clippings from the popular business press."
Item Description:Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005>
Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr.
实物描述:vii, 214 p. : ill. ; 26 cm.
出版频率:Annual
参考书目:Includes bibliographical references.
ISBN:9780072864717
0072864710
0072864702
ISSN:1099-5579
相关项目:Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.

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