Competitive strategy : techniques for analyzing industries and competitors : with a new introduction /

"Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Porter introduces his three generic strategies - lowest cost, differentia...

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书目详细资料
主要作者: Porter, Michael E., 1947-
格式: 图书
语言:English
出版: New York : Free Press, 1998.
版:1st Free Press ed.
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Ayesha Abed Library: General Shelf

持有资料详情 Ayesha Abed Library: General Shelf
索引号: 658 POR
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