Kahn, B. E. (2013). Global brand power: Leveraging branding for long-term growth. Wharton Digital Press.
Lua i Stíl Chicago (17ú heag.)Kahn, Barbara E. Global Brand Power: Leveraging Branding for Long-term Growth. Philadelphia: Wharton Digital Press, 2013.
Lua MLA (8ú heag.)Kahn, Barbara E. Global Brand Power: Leveraging Branding for Long-term Growth. Wharton Digital Press, 2013.
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