Cita APA (7th ed.)

Kahn, B. E. (2013). Global brand power: Leveraging branding for long-term growth. Wharton Digital Press.

Cita Chicago (17th ed.)

Kahn, Barbara E. Global Brand Power: Leveraging Branding for Long-term Growth. Philadelphia: Wharton Digital Press, 2013.

Cita MLA (8th ed.)

Kahn, Barbara E. Global Brand Power: Leveraging Branding for Long-term Growth. Wharton Digital Press, 2013.