Fader, P. (2012). Customer centricity: Focus on the right customers for strategic advantage (2nd ed.). Wharton Digital Press.
Citazione stile Chigago Style (17a edizione)Fader, Peter. Customer Centricity: Focus on the Right Customers for Strategic Advantage. 2nd ed. Philadelphia, Pa.: Wharton Digital Press, 2012.
Citatione MLA (8a ed.)Fader, Peter. Customer Centricity: Focus on the Right Customers for Strategic Advantage. 2nd ed. Wharton Digital Press, 2012.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.