Effective advertising : understanding when, how, and why advertising works /
المؤلف الرئيسي: | Tellis, Gerard J., 1950- |
---|---|
التنسيق: | كتاب |
اللغة: | English |
منشور في: |
Thousand Oaks, Calif. ; New Delhi:
Sage Publications; Response Books,
c2004.
|
الموضوعات: | |
Classic Catalogue: | View this record in Classic Catalogue |
مواد مشابهة
-
Hospital advertising: the Influence of perceptual and demographic factors on consumer dispositions
بواسطة: Andaleeb, Syed Saad
منشور في: (2016) -
Advertising and the mind of the consumer : what works, what doesn't, and why /
بواسطة: Sutherland, Max
منشور في: (2010) -
Effective Advertising: Understanding When, How, and Why Advertising Works
بواسطة: Gerard J. Tellis -
Advertising management /
بواسطة: Jethwaney, Jaishri N.
منشور في: (2006) -
Effectiveness of Facebook advertising for marketing promotions and its influence on consumer
بواسطة: Ahona, Annan Masum
منشور في: (2024)