Effective advertising : understanding when, how, and why advertising works /

Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Tellis, Gerard J., 1950-
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Thousand Oaks, Calif. ; New Delhi: Sage Publications; Response Books, c2004.
Ábhair:
Classic Catalogue: View this record in Classic Catalogue
Cur síos
Cur síos fisiciúil:203 p. : ill. ; 24 cm.
Leabharliosta:Includes bibliographical references and index.
ISBN:8178293706