Цитирование APA (7-е изд.)

Tellis, G. J. (2004). Effective advertising: Understanding when, how, and why advertising works. Sage Publications; Response Books.

Цитирование в стиле Чикаго (17-е изд.)

Tellis, Gerard J. Effective Advertising: Understanding When, How, and Why Advertising Works. Thousand Oaks, Calif. ; New Delhi: Sage Publications; Response Books, 2004.

Цитирование MLA (8-е изд.)

Tellis, Gerard J. Effective Advertising: Understanding When, How, and Why Advertising Works. Sage Publications; Response Books, 2004.

Предупреждение: эти цитированмия не могут быть всегда правильны на 100%.