Sales forecasting management : a demand management approach /

书目详细资料
主要作者: Mentzer, John T.
其他作者: Moon, Mark A., 1955-
格式: 图书
语言:English
出版: Thousand Oaks, Calif. ; New Delhi: Sage Publications, c2005.
版:Second edition
主题:
Classic Catalogue: View this record in Classic Catalogue
书本目录:
  • Sales forecasting performance measurement
  • Time series forecasting techniques
  • Regression analysis
  • Qualitative sales forecasting
  • Sales forecasting systems.