Consumer behavior : concepts and applications /

Consumer behavior : concepts and applications /

書目詳細資料
主要作者:	Loudon, David L.
其他作者:	Della Bitta, Albert J.
格式:	圖書
語言:	English
出版:	New York : McGraw-Hill, c1993.
版:	4th ed.
叢編:	McGraw-Hill series in marketing
主題:	Consumer behavior. Consumer behavior > United States > Case studies.
Classic Catalogue:	View this record in Classic Catalogue

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