Consumer behavior : concepts and applications /

Consumer behavior : concepts and applications /

Detalles Bibliográficos
Autor Principal: Loudon, David L.
Outros autores: Della Bitta, Albert J.
Formato: Libro
Idioma:English
Publicado: New York : McGraw-Hill, c1993.
Edición:4th ed.
Series:McGraw-Hill series in marketing
Subjects:
Consumer behavior.
Consumer behavior > United States > Case studies.
Classic Catalogue: View this record in Classic Catalogue

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