When ads work : new proof that advertising triggers sales /

When ads work : new proof that advertising triggers sales /

Detalhes bibliográficos
Autor principal:	Jones, John Philip
Formato:	Livro
Idioma:	English
Publicado em:	New York : Lexington Books, c1995.
Assuntos:	Advertising > Case studies. Sales promotion > Case studies.
Classic Catalogue:	View this record in Classic Catalogue

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