Strategic marketing problems : cases and comments /
Hovedforfatter: | |
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Andre forfattere: | |
Format: | Bog |
Sprog: | English |
Udgivet: |
Upper Saddle River, NJ :
Pearson/Prentice Hall,
c2004.
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Udgivelse: | 10th ed. |
Fag: | |
Classic Catalogue: | View this record in Classic Catalogue |
Fysisk beskrivelse: | viii, 696 p. : ill. (some col.) ; 29 cm. |
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Bibliografi: | Includes bibliographical references and indexes. |
ISBN: | 0131421840 |