Strategic marketing problems : cases and comments /
| Prif Awdur: | |
|---|---|
| Awduron Eraill: | |
| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
Upper Saddle River, NJ :
Pearson/Prentice Hall,
c2004.
|
| Rhifyn: | 10th ed. |
| Pynciau: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Disgrifiad Corfforoll: | viii, 696 p. : ill. (some col.) ; 29 cm. |
|---|---|
| Llyfryddiaeth: | Includes bibliographical references and indexes. |
| ISBN: | 0131421840 |