Lua APA (7ú heag.)

Kerin, R. A., & Peterson, R. A. (2004). Strategic marketing problems: Cases and comments (10th ed.). Pearson/Prentice Hall.

Lua i Stíl Chicago (17ú heag.)

Kerin, Roger A., agus Robert A. Peterson. Strategic Marketing Problems: Cases and Comments. 10th ed. Upper Saddle River, NJ: Pearson/Prentice Hall, 2004.

Lua MLA (8ú heag.)

Kerin, Roger A., agus Robert A. Peterson. Strategic Marketing Problems: Cases and Comments. 10th ed. Pearson/Prentice Hall, 2004.

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