Marketing channels /
Main Author: | Stern, Louis W., 1935- |
---|---|
Other Authors: | Ansary, Adel I., Coughlan, Anne T. |
Format: | Book |
Published: |
Upper Saddle River, NJ ; New Delhi, :
Prentice Hall,
c1996.[Reprinted 1999]
|
Edition: | 5th ed. |
Series: | The Prentice-Hall series in marketing
|
Subjects: | |
Classic Catalogue: | View this record in Classic Catalogue |
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