Marketing channels /
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
Upper Saddle River, NJ ; New Delhi, :
Prentice Hall,
c1996.[Reprinted 1999]
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| Edition: | 5th ed. |
| Series: | The Prentice-Hall series in marketing
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| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Physical Description: | xiv, 576 p. : col. ill. ; 25 cm. |
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| Bibliography: | Includes bibliographical references and indexes. |
| ISBN: | 8120311493 0132058650 |