Services marketing : people, technology, strategy /
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. ; New Delhi :
Pearson/Prentice Hall,
c2004.
|
| Edition: | 5th ed. |
| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
Search Result 1
by Lovelock, Christopher H., Wirtz, Jochen
Published 2018
Full text available on Pearson OnlinePublished 2018
Indian Subcontinent Adaption
Includes index.
Off-Campus Access: User ID and Password Required (send email to University Librarian for user ID and password)
On-Campus Access: User ID and Password Required (send email to University Librarian for user ID and password)
Includes index.
Off-Campus Access: User ID and Password Required (send email to University Librarian for user ID and password)
On-Campus Access: User ID and Password Required (send email to University Librarian for user ID and password)
eBook