Services marketing : people, technology, strategy /
主要作者: | Lovelock, Christopher H. |
---|---|
其他作者: | Wirtz, Jochen, Chatterjee, Jayanta |
格式: | 图书 |
语言: | English |
出版: |
Upper Saddle River, N.J. ; New Delhi :
Pearson/Prentice Hall,
c2004.
|
版: | 5th ed. |
主题: | |
Classic Catalogue: | View this record in Classic Catalogue |
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