Services marketing : people, technology, strategy /

Services marketing : people, technology, strategy /

Afficher d'autres versions (1)

Détails bibliographiques
Auteur principal:	Lovelock, Christopher H.
Autres auteurs:	Wirtz, Jochen, Chatterjee, Jayanta
Format:	Livre
Langue:	English
Publié:	Upper Saddle River, N.J. ; New Delhi : Pearson/Prentice Hall, c2004.
Édition:	5th ed.
Sujets:	Professions > Marketing. Service industries > Marketing.
Classic Catalogue:	View this record in Classic Catalogue

Documents similaires

Services marketing : people, technology, strategy /
par: Lovelock, Christopher H., et autres
Publié: (2018)

Services marketing : integrating customer focus across the firm /
par: Zeithaml, Valarie A.
Publié: (2003)

Services marketing and company strategy of SMEC International Pty Ltd
par: Khan, Md. Rafsanul Alam
Publié: (2019)

Services marketing and strategy of Ogilvy Bangladesh Communications Pvt Ltd
par: Zaman, Shejuti
Publié: (2019)

Service marketing in corporate sector (RMG)
par: Tareq, Salahuddin Mohammad
Publié: (2017)

Service marketing challenges & IDEAS IT Ltd.
par: Paul, Sourav
Publié: (2019)

Services marketing : integrating customer focus across the firm /
par: Zeithaml, Valarie A.
Publié: (2013)

Marketing financial services /
par: Farquhar, Jillian
Publié: (2010)

Effectively pitching 3600 marketing services to clients
par: Rakin, Adib Sadaket
Publié: (2017)

Service marketing of Field Information Solution Limited
par: Islam, Md. Mominul
Publié: (2023)

Opportunities and delimitations of “Online on Demand Home Services marketplace” in Dhaka, Bangladesh
par: Zaman, Raisa Tasneem
Publié: (2019)

Marketing, sales and customer services : understanding the theory and practice of selling through service /
par: Watkins, Charley
Publié: (2002)

Service marketing of Agrani Bank Ltd.
par: Ullah, Md. Ashfak
Publié: (2018)

Service marketing overview of BRAC Communication department as a support unit
par: Sharker, Md Nazibul Islam
Publié: (2018)

Service marketing analysis of MTB Securities Ltd
par: Anik, Nayeem Alam
Publié: (2018)

Services marketing and branding strategies of Englishplz Limited
par: Morshed, Zarif
Publié: (2024)

Importance of content marketing for mobile financial service providers
par: Awal, Aneeqa Mehnaz
Publié: (2021)

Brand activation in below the line marketing
par: Sutirtha, Shafiqul Islam
Publié: (2012)

An analysis of service marketing activities of Lisky Technology (BD) Ltd.
par: Islam, Kazi Robiul
Publié: (2016)

Service marketing analysis of Fantasy Kingdom Complex
par: Siddque, Tanvir Ahmed
Publié: (2017)

Promoting product for B2B market: online content development for corporate gift delivery service by UpoharBD.com
par: Sultana, Farzana
Publié: (2018)

Service marketing of Mercantile Bank, Elephant Road Branch, Dhaka
par: Barua, Himadree
Publié: (2016)

Journal of Services Marketing

Strategic marketing management in Asia: case studies and lessons across industries
Publié: (2017)

Service marketing of First Security Islami Bank Ltd.
par: Ahmed, Amin
Publié: (2018)

Service quality of pricekoto.com
par: Hosain, Md. Abid
Publié: (2018)

Marketing management and strategy /
par: Doyle, Peter, 1943 June 23-2003
Publié: (2006)

Influence of digital marketing: connecting customers digitally with Symphony mobile
par: Rahman, SK. Moinur
Publié: (2022)

The importance of online customer management service done by digital marketing agency Asiatic mindshare limited to change the landscape of marketing in Bangladesh
par: Rahman, Maksudur
Publié: (2023)

Marketing strategies of Aarong based on different target market
par: Rusab, Habib Muhammad
Publié: (2021)

Marketing strategy of Joy Express
par: Nabila, Ayesha
Publié: (2022)

Customer engagement process of X integrated marketing agency
par: Islam, Md. Mariful
Publié: (2024)

NOW’s implementation of the 7Ps of services marketing which led to one of the fastest-growing SMEs
par: Hossain, S.M Arshad
Publié: (2023)

Implementation of short term loan for mobile financial services of Grameenphone Ltd.
par: Fardous, Rafia
Publié: (2018)

Digital marketing strategy of interactive cares
par: Rumu, Afrin Sultana
Publié: (2021)

DTH service in the context of Bangladeshi market
par: Alam, Ariful
Publié: (2017)

Reconnecting marketing to markets

Writing for design professionals : a guide to writing successful proposals, letters, brochures, portfolios, reports, presentations, and job applications for architects, engineers, and interior designers /
par: Kliment, Stephen A.
Publié: (1998)

Customer experience analysis and social media marketing. A case study and a thorough analysis on Creativo
par: Sorwar, Wahid
Publié: (2023)

How query management is affecting client service in Positive Hub 360
par: Tabassum, Fariha
Publié: (2017)