Marketing financial services /

"�This revised edition of one of the classic texts in the area is timely and topical; key elements of marketing as they apply to financial services are clearly articulated and supported with practical illustrations. Building on extensive accumulated experience of the sector, Meidan and Dawes Fa...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Farquhar, Jillian
مؤلفون آخرون: Meidan, Arthur, 1936-
التنسيق: كتاب
اللغة:English
منشور في: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2010.
الطبعة:2nd ed.
الموضوعات:
Classic Catalogue: View this record in Classic Catalogue

Ayesha Abed Library: General Shelf

تفاصيل المقتنيات من Ayesha Abed Library: General Shelf
رقم الطلب: 332.10688 FAR
النسخة 1 متاح  أحجز النسخة