Zikmund, W. G. (2003). Business research methods (7th ed.). Thomson/South-Western.
Cita Chicago (17th ed.)Zikmund, William G. Business Research Methods. 7th ed. Mason, OH: Thomson/South-Western, 2003.
Cita MLA (8th ed.)Zikmund, William G. Business Research Methods. 7th ed. Thomson/South-Western, 2003.
Atenció: Aquestes cites poden no estar 100% correctes.