Services marketing : integrating customer focus across the firm /

书目详细资料
主要作者: Zeithaml, Valarie A.
其他作者: Bitner, Mary Jo
格式: 图书
语言:English
出版: Boston ; McGraw-Hill/Irwin, c2003 [Reprinted].
版:3rd ed.
主题:
Classic Catalogue: View this record in Classic Catalogue

Ayesha Abed Library: General Shelf

持有资料详情 Ayesha Abed Library: General Shelf
索引号: 658.8 ZEI
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