Data mining techniques : for marketing, sales, and customer relationship management /

Data mining techniques : for marketing, sales, and customer relationship management /

Detalles Bibliográficos
Autor principal: Berry, Michael J. A.
Otros Autores: Linoff, Gordon
Formato: Libro
Lenguaje:English
Publicado: Indianapolis, Ind. : Wiley Pub., c2004.
Edición:2nd ed.
Materias:
Data mining.
Marketing > Data processing.
Business > Data processing.
Classic Catalogue: View this record in Classic Catalogue

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