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Bibliographic Details
Main Author: Batra, Rajeev
Other Authors: Myers, John G., 1933-, Aaker, David A.
Format: Book
Language:English
Published: Upper Saddle River, N.J. : New Delhi : Prentice Hall ; Pearson, c2006.
Edition:5th ed.
Subjects:
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Ayesha Abed Library: General Shelf

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Call Number: 659.1 BAT
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