The influence of social media influencer marketing on consumer purchasing behavior: Its performance in raising brand awareness and increasing sales in Dhaka

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024.

書目詳細資料
主要作者:	Sultana, Jesmin
其他作者:	Hafiz, Nusrat
格式:	Internship report
語言:	English
出版:	Brac University 2024
主題:	Behavioral intention brand awareness Increasing sales Customer behavior Sales Consumer behavior Internet marketing Social media
在線閱讀:	http://hdl.handle.net/10361/23874

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